Urban Decay is beauty with an edge. Feminine, dangerous and fun, it appeals to women who relish their individuality and dare to express it. From our insane range of velvety Eyeshadows - including the bestselling (and often-copied) Naked Palettes - to our award-winning Eyeshadow Primer Potion and legendary All Nighter Makeup Setting Sprays, we've been shaking up the industry for over 20 years. Drop by the boutique to get quick fix makeovers from our artists and shop for your favorite lipsticks from our selection of more than 100 shades. Your makeup bag will never be the same! Urban Decay is beauty with an edge high-performance cosmetics in an insane range of shades. Created by makeup junkies, for makeup junkies.